Board of Directors
Kevin Harrington
Kevin Harrington, chairman and founder of TVGoods, Inc., is widely acknowledged as a pioneer and principal architect of the infomercial industry.
In 1984, Kevin produced one of the industry's first 30 minute infomercials. Since then, he has been involved with over 500 product launches that resulted in sales of over $4 billion worldwide with 20 products that reached individual sales of over $100 million.
Kevin founded Quantum International, Ltd. in the mid 1980s, which merged into National Media Corporation in 1991. Under his leadership as President, National Media reached $500 million in annual sales, distributing in over 100 countries and 20 languages. This company’s success has been chronicled in a case study at Harvard/MIT for over a decade.
Kevin was also CEO of several other entrepreneurial companies including HSN Direct, a joint venture with Home Shopping Network, in 1994 and Reliant International Media in 1997. Reliant International Media was sold in 2007.
Throughout his career, Kevin helped to establish two of the most important and recognized global networking associations: the Entrepreneur's Organization, or EO (formally known as the Young Entrepreneurs’ Organization) and the Electronic Retailing Association, or ERA. Today, the EO has 113 chapters in 38 countries and more than 924,000 members. The ERA represents the $125 billion electronic retailing industry and is comprised of over 450 member companies and subsidiaries that use the power of electronic retailing to sell directly to consumers via television, radio, Internet and wireless media in over 100 countries worldwide.
Due to his extensive resume, Kevin was selected as an investor "Shark" on the ABC television series Shark Tank produced by Mark Burnett. The show gives budding entrepreneurs the chance to pitch their products to a panel of acclaimed judges in hopes of turning their ideas into a successful business reality. He recently released a book entitled "Act Now: How I Turn Ideas into Million-Dollar Products" that chronicles his life and experiences in the DRTV industry.
Steve Rogai
Steve Rogai has over 15 years of retail and product development experience. Steve has held roles in branding, corporate purchasing, logistics, consumer sales, merchandising, and retail management.
In 2009, Steve was recruited by Kevin Harrington to join the TVGoods team as Director of Business Development. Shortly thereafter, Mr. Rogai co-founded the Inventors Business Center, which is now a wholly owned subsidiary of TVGoods operating under the name TVGoods Inventor Center. The Inventor Center was created to leverage Mr. Harrington’s recognition and process the product flow from increased media exposure.
In 2010, Steve was appointed CEO of TVGoods and took the company public in just three short months. The company is now traded as ASTV. Steve was also instrumental in acquiring AsSeenOnTV.com, the number one branded location for As Seen On TV product sales.
In his time at TVGoods, Steve has managed and produced dozens of infomercials as well developed and taken multiple products to market.
Jeffrey Schwartz
Jeffrey L. Schwartz was Chairman and Chief Executive Officer of Traffix Inc., a public entity that provides interactive media and marketing services, from January 1995 until its eventual sale in 2008 and a director since the inception of Traffix in 1993 until it was sold. Mr. Schwartz served as Secretary and Treasurer of Traffix Inc. from September 1993 to December 1994.
From January 1979 until May 1998, Mr. Schwartz was also Co-President and a Director of Jami Marketing Services Inc., a list brokerage and list management consulting firm, Jami Data Services Inc., a database management consulting firm, and Jami Direct Inc., a direct mail graphic and creative design firm (collectively, the "Jami Companies"). The Jami Companies were sold in May 1998.
From June 2008 until the present time, Mr. Schwartz has served as a partner to Digital Direct Ventures, LLC, a private company that provides embedded digital consulting services for direct marketing companies.
Greg Adams
Mr. Adams has been Chief Operating Officer of Green Earth Technologies since September 2010, and its Chief Financial Officer and secretary since March 2008. From 1999 to 2008, he served as Chief Financial Officer, Chief Operating Officer and Director of EDGAR Online Inc., a leading provider of business information. From 1994 to 1999, he was also Chief Financial Officer and Senior Vice President, Finance of PRT Group Inc., a technology solutions company and the Blenheim Group Plc., U.S. Division, a conference management company.
Mr. Adams began his career in 1983 at KPMG in the audit advisory practice, where he worked for 11 years. Mr. Adams is a Certified Public Accountant, a member of the New York State Society of Certified Public Accountants and the American Institute of Certified Public Accountants, and served as Vice Chairman of Financial Executives International's committee on finance and information technology. He received a B.B.A. degree in Accounting from the College of William & Mary.
